Ensenada Travel Safety Updates 2025 including Valle de Guadalupe

Baja Travel Safety Updates:

Three Surfers Found Deceased After Going Missing in Late April

It is with great sadness that we acknowledge the tragic news: the three missing surfers—two from Australia and one from San Diego—were found deceased. Authorities are now reporting the incident as a robbery gone wrong.

My heart goes out to their families and loved ones during this unimaginable loss.

Understandably, many are now asking whether Ensenada is safe for a shore excursion or a trip to Valle de Guadalupe.

To provide some clarity:
The area where this tragedy occurred is geographically distant from Ensenada city and its cruise port.

• It is located about 2 hours south of Ensenada by car.

• Roughly 1 hour south of La Bufadora, where most Ensenada shore excursions take place.

• Also far from the city of Ensenada, where our spa and tourism businesses are based.

• The area of the incident is not near Valle de Guadalupe, which lies northeast of Ensenada.

This event is heartbreaking, and safety is always a priority. We continue to recommend staying informed, traveling with local guidance, and choosing established routes and providers when exploring the region.

If you have questions or concerns, feel free to reach out—we’re always here to help you make well-informed and comfortable travel decisions.

— Jesse in Ensenada

If you take a look at the map, that area is quite far from the city of Ensenada, and any tourist area for any shore excursion a a cruiser would get to, and quite far from Valle de Guadalupe Wine region and our mobile spa clients stay.  

My main point is that where this happened is not near the populated areas, but several hours south. I still feel the populated areas are safe for living and tourism.

I have camped alone on many beaches in the Baja peninsula and surfed a few places in my 15 years here. Although I don’t know Punta San Jose or La Bocana, it is a common destination among surfers, and like many places is quite remote and off-grid.  Most of the Baja is off-grid.

As sad and tragic as this is, I will note that dozens of surf trips like this are happening every weekend, along the surf spots on the western shore, and kayak, surf camping trips on the eastern shore.  These sad incidents are tragic, but quite uncommon given hundreds of safe adventures tourists take each year.

In the local Ensenada and Baja North community I have seen no change in safety levels.

Although drug cartels are powerful, their activity is not directed toward anyone who is not involved in their business. Tourists or local Mexican nationals not involved are do not face any danger I am aware off. Their violence is not random, it is targeted toward those involved.

In town, their activity has never directly affected my life here, nor business activities including downtown massage, sending mobile teams to Rosarito and Valle de Guadalupe, Private Transportation, and shore excursions.

I can’t say if the danger in these remote areas has increased, but certainly off grid carries many complications.  Bad things happen, sometimes to tourists.  Much more often to Mexican nationals.

Of course, traveling anywhere has certain risks.  Having good information helps prepare, feel less worried, and enjoy the travel experience.  Although I believe populated areas of Baja Norte carry no real risk (just personal property theft), having a local guide makes the experience safer and richer.  

If you decide to get off the ship in Ensenada on a shore day or road trip, check out my Ensenada Safety tips, and emergency contacts based on living here as an immigrant. 

With a Sad Heart,

Jesse in Ensenada

Is Ensenada Really the 6th Most Dangerous City in the World?

Yes—according to older statistics based on murder rates per capita, Ensenada was listed as the 6th most dangerous city in the world in 2023, as reported by El Vigía citing World Atlas. Tijuana, by comparison, is ranked #2.

But does this mean Ensenada is truly dangerous or unsafe for travelers?

As someone who’s lived here for 15 years, I can say with confidence: no, that statistic does not reflect the daily reality of life in Ensenada.

What That Statistic Doesn’t Tell You

Most of the reported homicides are cartel-related and occur outside of tourist zones and daily life in town.
In all my time here:

• I’ve never been personally affected by violence.

• My businesses have never experienced extortion or threats (unlike some areas of Tijuana).

• I’ve felt safer here than in parts of Washington D.C. or Guatemala, where I have actually been mugged.

Numbers vs. Reality

As an economist, I have to point out:
The same 403 homicides and population count used to rank Ensenada in 2023 were already reported in 2021 by San Diego Red. So either the numbers haven’t changed—or they’re being recycled for dramatic effect. That kind of statistical cherry-picking doesn’t sit well with me.

Perception vs. Experience

Sure, the statistic is attention-grabbing. But your bank balance doesn’t measure your happiness, and a city’s per-capita homicide rate doesn’t reflect the lived experience of locals or travelers.

It’s easy to jump to fear. You might think: “I shouldn’t get off the ship in Ensenada.”

Honestly? Part of me wouldn’t mind that. I love the calm, friendly vibe of my life here.
Who really wants more tourism in their hometown—unless you own a couple of tour businesses? 😉
But my mom taught me to share, so I can’t keep this place all to myself.

So if you're visiting Ensenada:
Don’t rely on clickbait stats alone. Ask locals. Use common sense. And know that most visitors enjoy safe, enriching experiences here every day—just like I have for the past decade and a half.

Where Do All These Murders Happen? An Honest Local Reflection

Honestly? I’ve been asking around because I don’t know either.

I’ve lived in downtown Ensenada and in local Mexican neighborhoods in El Sauzal (not gated communities) for most of the past 13 years. I haven’t seen violence. I don’t feel unsafe in my day-to-day life. And it’s never affected my business or personal activities.

Yes, like in any city, petty theft happens now and then—especially if you leave things unattended. But I don’t feel physically unsafe. I’ve never felt that my body, or my wellbeing, was in danger.

From what I understand—and what the article itself confirms—the violence is between cartels, and it stays within that world. It’s tragic and real, but targeted, not random. It does not involve tourists, expats, or regular folks going about their lives.

The Impact of the Headlines

What makes me sad is how headlines like "6th most dangerous city" understandably make some travelers nervous to get off the cruise ship or visit Ensenada at all. That fear sometimes extends to local businesses, and it’s a real bummer—especially for those of us who love this place and work hard to welcome visitors.

That’s Why I’m Making a Safety Sheet

I'm currently putting together an Ensenada Safety Tips sheet, with clear, honest guidance for travelers—based on my experience as a long-term resident and business owner. I completely understand the instinct to avoid unfamiliar areas. That's normal.

But as the old G.I. Joe slogan says:

“Knowing is half the battle.”

With a little knowledge and a few local insights, you can enjoy a safe, authentic, and memorable experience in Ensenada.

Is Ensenada Safe for Travelers?

Yes.
The recent high-profile crime occurred in a remote region, several hours south of Ensenada city and the Cruiseport. It does not affect areas frequented by tourists, such as:

• Cruiseport Village

• Downtown Ensenada

• La Bufadora

• Valle de Guadalupe

Is the Ensenada Cruise Port Safe?

Absolutely.
I’ve lived in downtown Ensenada and El Sauzal (not gated communities) for over 13 years.
I’ve only experienced the occasional property theft (e.g., forgotten keys, stolen gear), but never any physical harm or threats.

Anecdotally—I’ve left my keys in my car door six different times in busy downtown areas. Each time? Still there when I returned.

Weather Disruptions (Now Resolved)

Feb 2024 – Atmospheric River

• Heavy rain caused 24-hour road washouts in Ensenada and diverted traffic in Tijuana

• All roads are now clear

Jan 2024 – San Diego Floods

• Caused 1-day traffic slowdown in northern Baja

• No long-term impact to La Bufadora, Cruiseport, or Valle de Guadalupe

Road Travelers: Scam Alert & Road Conditions

New Roadside Scam

• A vehicle may intentionally sideswipe you and then pressure you for cash

• They might claim false legal info or insurance lies
  Tip:

• Do not pay upfront

• If you're on a toll road, your toll includes basic liability coverage

• In Mexico, whoever rear-ends is at fault (even if cut off)

Road Conditions – Baja Norte 2024

• Tijuana – Ensenada Toll Road:

  • One-lane construction zone near Bajamar to El Sauzal

  • Expect 15–20 min delays during peak times

  • Libre road via La Misión is a viable alternate route

• Via Rápida & Avenida Internacional (Tijuana):

  • Expect closures, sinkhole repairs, and traffic congestion

  • Consider Otay Mesa or Tecate crossings

• Maneadero to La Bufadora:

  • Bridge construction causing delays on weekends

• Highway Mex 5:

  • Now fully paved and in excellent condition

• Mex 1:

  • Some potholes in Maneadero

  • Repaired and in good condition from El Rosario to Guerrero Negro

Travel Advisory: State Department

In 2023, following kidnappings in Matamoros (1,500+ miles away on the opposite coast), the U.S. State Department updated its advisory to “Reconsider Travel” to parts of Mexico—including Baja California.

However, I’ve seen no change in safety here in Ensenada.

Tijuana ≠ Ensenada

Some travelers report increased police stops in Tijuana, but remember:

• Tijuana is a major border city

• Ensenada is a regional town, much more relaxed

• Stick to the toll roads and you’ll bypass Tijuana entirely

About the Cartel Violence

According to recent reports, cartel members responsible for the recent violence were turned in by their own group, suggesting the incident was a targeted error—not random violence.

Locals will tell you:

Ensenada has long been considered a safe zone even by cartel families.
Everyone needs a vacation spot—even them.

In practice, there’s an unspoken rule here:
Tourists are not part of the plan.
Their presence supports the local economy, and both government and unofficial forces understand that.

For Travelers: Peace of Mind Tips

• Avoid unknown rural areas unless with a local guide

• Use private, bilingual transportation

• Stick to populated areas and major excursions

• Download my Ensenada Safety Tips & Emergency Contacts

Travel always involves risk—but informed travel is empowered travel.

If you have questions or concerns, feel free to reach out. I’m always happy to share what I know from my life here.

Ensenada Safety & Travel Update – 2024/2025

Is It Safe to Drive to Ensenada Now?

Yes. Road conditions are good and travel is safe.
There were no lasting effects from recent floods or hurricanes. Same potholes we’ve always had—nothing new.

• Flooding? Temporary. Everything is back to normal.

• Construction? South of Ensenada and near bridges—minor delays.

• Downtown potholes? Just as they were 5 years ago (repaired, then reopened).

• Tourism areas? Fully accessible.

About the Tragic Tourist Death in Cabo

You may have seen the case of Shanquella Robinson, a 25-year-old U.S. tourist who tragically died while celebrating her birthday with friends at a Cabo resort. Some reports refer to the case as femicide, though it’s unclear whether that label is appropriate here.

From what I’ve read:

• She was with college friends.

• An autopsy showed she died from a head injury.

• Friends initially said it was alcohol poisoning—later found untrue.

• The case involved no local Mexicans—only tourists.

• $17,000 in cash was reportedly missing (according to Zeta, a Baja Sur news outlet—not widely reported in the U.S.).

My Take: This appears to be interpersonal violence among U.S. travelers, not an example of gender-based violence or a reflection of local safety.

Sadly, cases like this create fear about all of Mexico—even in places that had nothing to do with it.
But Cabo is 20 hours south of Ensenada.

That’s like judging San Diego based on crime in Seattle.

Cartel Violence & Tourist Safety

Yes, Baja has cartels. But in 15 years here, I’ve:

• Never experienced cartel violence personally

• Never had my business extorted

• Only experienced property theft (e.g., gear stolen, not threats)

🚫 Cartel violence is not random. It’s directed at those in their world—not tourists, locals, or expats going about their lives.

Tourism in Ensenada Is Fully Open

From cruise tours to mobile massage:

• Cruise ships are docking normally

• Bufadora, kayaking, and horseback tours are operating

• Mobile spa teams are out daily

• Valle roads are passable, even the unpaved ones (they're just dusty!)

New Roadside Scam (Be Aware, Not Afraid)

In rare cases, drivers report:

• Being sideswiped in their blind spot

• The other driver demanding cash on the spot

• Claims of "Mexican law" or insurance threats

Tips:

• Don’t pay upfront

• If you’re on the toll road, you’re covered by basic insurance

• Rear-end collisions are always the rear driver’s fault under Mexican law

Road & Weather Updates

Hurricane Kay – Sept 2024

• Ensenada was largely spared

• Mulegé and Bahía Asunción (10+ hours south) took the brunt

• Local flooding lasted 24 hours, now clear

• All major roads open, including:

  • Ensenada to Tijuana/San Diego

  • Ensenada to Valle de Guadalupe

• Unpaved Valle roads are messy but passable (mobile massage teams are driving them—just with dusty cars!)

Construction & Conditions

• Tijuana–Ensenada Toll Road: One lane near Bajamar under construction; minor delays

• Mexico 1 (Maneadero): Potholes, drive slow

• Mexico 5: Fully paved and in excellent shape

• Via Rápida Tijuana: Construction and sinkholes; delays expected

• Otay Mesa or Tecate border crossings: Good alternatives

Police Presence & Tourist Units

• You may notice more police—especially the new Policía Turística (tourist police)

• I’ve never experienced extortion or mistreatment by Ensenada police

• Most negative stories come from Tijuana, a much larger city

• And honestly—I’ve deserved every ticket I’ve gotten in Ensenada!

Final Thoughts: Travel With Awareness, Not Fear

I get it: bad news makes headlines, and fear spreads quickly. But most of these stories are:

• Geographically distant

• Not connected to tourists

• Often misrepresented in media

Yes, safety matters. So does perspective.
Ask questions. Hire local guides. And don’t judge Ensenada by headlines from Cabo.

I’m still living and road-tripping across Baja to my heart’s delight.
That’s just my 2 pesos of expat wisdom.

Weekend Update: Ensenada Safety – August 13–14, 2022

Sunday 8/14/2022 – Back to Calm

Despite the headlines, life in Ensenada returned to normal today.

I had a great dinner downtown and dessert on First Street—there were a few extra patrol cars, but everything felt relaxed and normal.

This morning’s swim with the dogs was beautiful—the ocean is warm and peaceful right now.

Unfortunately, cruise ships didn’t dock today, so all massage and excursion deposits were refunded. That’s always a bummer, but understandable.

We still have a few mobile spa appointments today, and things feel settled.

While the fears from Friday night caused concern, they didn’t escalate here in Ensenada. Authorities now report that a dozen people are in custody for Friday’s road blockages and vehicle fires.

We’ll close a little early tonight out of precaution, but overall, the situation has returned to normal on the ground.

That said, I know the images from Friday may linger in tourists' minds and discourage shore visits in the near term—which is unfortunate for all of us in the local tourism community.

Saturday 8/13/2022 – Temporary Closures

Out of precaution, many businesses in Ensenada closed Saturday morning following threats from a cartel group, which announced plans for violence in Tijuana, Mexicali, and Ensenada through Sunday.

Most of us stayed home or worked remotely, but here in Ensenada, everything remained calm, and we anticipated a return to normal by Sunday—which, thankfully, happened.

Ensenada Safety Update — August 12–14, 2022

Incident Recap

A few vehicles were burned Friday night, and the city issued a stay-at-home advisory. Most businesses closed by 10 PM as a precaution.

Today (Saturday), the streets are quiet, with a strong but calm police presence.

Spa & Tour Service Update

For precaution, I have temporarily closed the following:

• Ensenada Massage

• Valle Mobile Spa

• Ensenada Excursions

Most likely, cruise ship excursions and scheduled massages for Sunday will also be canceled. We’re reaching out to clients individually.

What We Know & Why We’re Being Cautious

Right now, it’s hard to know exactly what’s true and what level of danger there really is. As a longtime expat and business owner in Baja, I’ve found that narco activity almost never directly affects local tourism or small businesses.

However, when there’s an imbalance of power between cartel groups or negotiations with the government, tensions can rise temporarily—so I believe it’s best to act with caution.

U.S. State Department Travel Advisory – May 2022

On May 13, 2022, the U.S. State Department issued a general travel advisory for Mexico. It included parts of Baja California, particularly the Mexicali Valley—but it did not include Ensenada or Valle de Guadalupe.

U.S. government employees are restricted from traveling to some parts of Baja Norte, but Ensenada is not part of those restrictions.

As always, I remain committed to the safety of my guests, clients, and community. If you have any questions, feel free to reach out directly.

We’re monitoring the situation closely and will reopen services as soon as it feels safe to do so.

With caution and care,
Jesse
Owner – Ensenada Massage | Valle Mobile Spa | Ensenada Excursions

Safety & Beach Access Update – Ensenada (August 2021 & Ongoing)

Crime Down 53% in Ensenada (Jan–June)

According to the local Ensenada newspaper, violent crime is down 53% in the first half of the year.
So—what does this mean for travelers?

To be honest, I don’t think stats like this are the most helpful when it comes to deciding whether to visit Baja.

• Local newspapers often use selective data

• Government reports are generally accurate but often delayed by months

• Geographic areas aren’t always clearly defined, which makes them harder to apply to day-to-day travel decisions

Expat Perspective – Living Here Safely

As someone who has lived and worked here for years, I can say confidently:
I’ve noticed no change in safety in Ensenada this past year.

I continue to:

• Live peacefully

• Do my work

• Pay taxes

• Walk the beach with my dogs

I’m not involved in anything illicit, and because of that, those circles don’t bother me—or other tourists.

My biggest travel problem this year?
A faulty radiator fan switch that caused my car to overheat.

So yes, just like anywhere in the world:

• Crimes of opportunity (like unattended belongings) happen

• But I never feel unsafe physically, and I don’t see random violence around me.

🏖️ Beach Access Update – Playa Hermosa

As of August 22, 2021: Playa Hermosa is closed for water activities.

• Reason: Black water contamination + ongoing infrastructure work.

• Activities affected: Swimming, surfing, surf lessons.

• Estimated reopening: In about 2 months, pending water testing.

What I’m seeing locally:
I live right on Playa Hermosa, and I do see people swimming and taking surf lessons. I haven’t personally heard of anyone getting sick, but still…

Better safe than sorry.

You can still:

• Walk the beach

• Enjoy a (windy) picnic

• Go horseback riding

But for water activities, I recommend going a bit farther out.

Alternative Activities Near La Bufadora (Open & Safe)

These excursions remain unaffected by Playa Hermosa’s closure:

• Kayaking to La Bufadora

• Snorkeling

• Fishing trips

• Scenic drives and private tours

Final Thought

When deciding to travel, personal experience and local knowledge are often more useful than headlines or stats.

If you're planning a trip to Ensenada or Valle de Guadalupe and have questions about current conditions, feel free to reach out. I'm always happy to share what I know from life on the ground here.

Breathe deeply, travel slowly,
— Jesse

City beaches closed for Infrastructure and safety, but I still swim bi weekly, and no illness. . .

is It Safe to Travel to Ensenada?

Comprehensive Local Update by Jesse A.
Last Updated: August 2021 – Ongoing

Current Travel Status

• Yes, you can drive to Ensenada now.
  Roads are open, border traffic continues without restriction for U.S. citizens.

• There is no COVID testing or quarantine requirement for land travel.

• No official restrictions exist for travel to Ensenada or Valle de Guadalupe.

Crime: Context & What Travelers Need to Know

• Ensenada has seen an uptick in violence related to drug trafficking since 2020—but from a previously very low base.

• This does not appear to affect tourism, day-to-day expat life, or wine country travelers.

• Most violent incidents:

  • Happen at night

  • Are linked to cartel rivalries

  • Occur outside city centers

“As someone living and working in Ensenada for over 9 years, I feel physically safe. The greatest risk I encounter is property theft, like a broken car window.”

What the U.S. State Department Says

• No “Reconsider Travel” warning for Ensenada or Baja Norte.

• U.S. government employees are not restricted from visiting Ensenada, Rosarito, or Tijuana.

• Nearby warnings (e.g., Michoacán, Matamoros) are over 1,400 miles away.

COVID-19 Updates (2020–2021 Timeline)

Baja Norte Status:

• As of July 2021: Semáforo Amarillo (Yellow)

• Safety protocols still active:

  • Masks indoors

  • Temperature checks

  • Gel at entrances

  • Reduced capacity at events, spas, restaurants

Vaccine Rollout:

• Vaccine access has reached residents in their 20s.

• Spa team at Ensenada Massage / Valle Mobile Spa is 100% vaccinated.

• Estimated 50–70% of locals vaccinated.

Beach & Local Access

Playa Hermosa:

• Temporarily closed for swimming and surfing (contamination + infrastructure construction)

• Still accessible for:

  • Walking

  • Horseback riding

  • Picnics (windy but scenic!)

Other Beach Activities:

• Kayaking, snorkeling, and boat excursions near La Bufadora are open and unaffected.

Key COVID & Safety Updates by Date

August 2021:

• Violent crime down 53% Jan–June, according to local paper

• My experience as a local: “No change in personal safety.”

• Main concern this year: “My car overheated from a bad radiator fan switch.”

July 2021:

• Vendimia (wine harvest festival) still on.

• More visible COVID precautions in Ensenada than in U.S. cities like Sedona, AZ.

June 2021:

• Border open; air travelers to U.S. require COVID test

• Valle roads fully open, some unpaved routes bumpy but passable

• Beaches busy on weekends

Air & Road Travel Logistics

Driving:

• No health checkpoints at San Ysidro or Ensenada entrance

• Southbound travel to Ensenada: Open

• Northbound return to U.S.: Open for citizens/SENTRI holders

Flying:

• COVID test required for return flights to the U.S.

• Testing available in Cabo, Tijuana, and Ensenada

Jesse’s Personal Take:

“I live in a modest local neighborhood—not gated—and I feel safe.
My biggest risk is someone walking off with my unattended stuff—not my safety or life.”

Tourism Is Open

We are open for:

• 💆‍♂️ Spa & Massage (studio and mobile)

• 🍷 Private Wine Tours

• 🐴 Horseback Excursions

• 🧼 Certified “Clean & Safe” protocols

Stay Connected

Have a question about your trip, a current concern, or news you saw online?

👉 Click to WhatsApp Jesse: +52 646 128 5160
Local expat, spa owner, guide, and road tripper

Final Thought

“Travel carries some risk, but so does staying home.
Informed travel is empowered travel.
Ensenada is a beautiful, welcoming place—and we’re here, ready to host you.”

Breathe deeply. Travel safely.
— Jesse in Ensenada.

Is Ensenada Safe for Tourists? A Local Perspective

Tourism is one of Ensenada’s most important industries, and that means safety in visitor areas is taken seriously.

Visible Security in Tourist Areas

• Downtown Ensenada, La Primera (First Street), and the Malecón are closely monitored by local police.

• A 24/7 security officer regularly patrols the Malecón (though he mostly tells me not to ride my bike there 😄).

• There’s often a police vehicle parked near Parque de Tres Cabezas as a visual deterrent.

• Drones are now used by police for emergency response, and crime has reportedly decreased by 10%.

Crime Rate Compared to Other Cities

According to recent data, Ensenada has one of the lowest homicide rates in Baja California—lower than:

• Tijuana

• Mexicali

• And even Los Angeles, in many categories

Check the latest crime infographic map showing Ensenada with very few reported murders.

Your Body Is Safe in Ensenada

Let me say this clearly:

No one is going to mug you, kidnap you, or steal your kidney.

My dad used to worry about this 15 years ago, when violent cartel news made global headlines, but Baja California today is very different—and Ensenada has always been different.

These kinds of crimes are extremely rare in Ensenada, especially in tourist areas. Local residents also generally feel safe, and even many of the wealthiest locals don’t travel with bodyguards—a good real-life indicator of the climate.

Context Matters: Violence Is Not Universal

Yes, Mexico has areas with high levels of violence.
But Mexico is also a huge country—like the U.S.—and what happens in Sinaloa or Michoacán has no bearing on daily life in Baja Norte.

Ensenada, in particular, has historically been considered a neutral or “safe haven” zone by criminal groups.
This is not to glorify that reality—but to clarify that their violence has never been directed at tourists or expats, and is not part of the city’s public life.

Final Thought

Ensenada is a vibrant, beautiful, and largely peaceful city.
If you’re considering a trip—especially to downtown, Valle de Guadalupe, or on a cruise day excursion—know that you are safe here.

And if you’re still not sure?
Feel free to message me. I live here, and I’m always happy to give you an honest update.

Breathe deeply. Travel confidently.
— Jesse in Ensenada.

Is Your Property Safe in Ensenada?

Yes—property crime is relatively low in Ensenada, especially for tourists.

• You rarely hear about purse snatching, phone grabbing, or carjackings.

• Like in any city, if you leave valuables unattended in plain sight, they might disappear—but this is mostly a concern for residents, not short-term visitors.

• Tourist areas are generally safe, and many visitor surveys reflect high levels of perceived safety and low-to-moderate concern about crime.

Avoid Travel Stress: Book a Private Tour

Navigating Ensenada and the wine country can be relaxing and safe—especially when you book with a trusted local guide or private driver.

Valle de Guadalupe Safety

I’m often in Valle de Guadalupe for mobile massage appointments, and I can confidently say:

The biggest issues here are road conditions and occasional theft, particularly in remote areas.

Road Conditions

• During the rainy season, unpaved roads can develop large puddles and deep ruts.

• Low-clearance vehicles may struggle or even get stuck—so rent a higher vehicle or stick to paved routes.

• That said, most main roads are paved and accessible.

Theft & Local Life

• Theft in the Valle mainly affects residents or unattended properties during the off-season.

• You’ll notice lots of dogs around—they’re not strays, but are often used as natural security systems, barking to alert their humans.

Final Tip

If you want to relax and fully enjoy your visit, book a private tour or massage experience with a local provider you trust.
You’ll avoid unnecessary stress and get to experience Baja with someone who knows the lay of the land.

Safe Travel Tips for Ensenada

Think of visiting Ensenada the same way you’d explore any mid-sized U.S. city: stay aware, be smart, and enjoy yourself.

Basic Common Sense

• Don’t leave bags unattended or unlocked—especially in public areas or on the beach.

• Lock your bike, car, or off-road vehicle. The more valuable the item, the more tempting it is.

• Late-night drinking can leave you vulnerable. Stick with friends or take a private ride back.

• You can politely ignore street vendors or anyone trying to sell you things you don’t need.

• Large bills (500 pesos / $20+) can be hard to break—carry small denominations for local shops and taxis.

Be a Girl Scout (or Boy Scout!)

• Check your cell coverage (some U.S. carriers have limited service in Mexico).

• Make sure you have insurance that works in Mexico—car and health.

• Save emergency contact info, including a local number or WhatsApp for help if needed.

• Download a walking map in case of poor signal (you can find one just below this section 👇).

What to Know Before You Explore Ensenada

Staying Close to the Cruise Port = Smooth Experience

The area within walking distance of the Cruiseport and downtown is clean, active, and well-patrolled. The Malecón has 24/7 security (no bikes, no vendors aggressively selling, and no homeless presence). The local police station is just a block from La Primera, with regular patrols day and night.

As you move further away from La Primera into the neighborhoods of Ensenada Centro, things get a bit dustier and bumpier—and yes, the potholes are real. (Carnival cruisers, this isn’t SoCal’s Catalina Island.) There’s no street-sweeping fleet here. But for us locals, it’s just part of daily life: people going to school, buying shoes, visiting the dentist, and working to pay rent.

⚠️ Real Talk: What’s the Biggest Risk for Tourists?

Not violence — but a crummy travel experience. Here’s what that could look like:

• Booking cheap lodging and getting what you paid for (ugh).

• Feeling uncomfortable haggling with street vendors on La Primera.

• Stressful long drives and bad road conditions.

• Getting stranded when Uber won’t come out to Valle de Guadalupe, La Bufadora, or Las Cañadas.
  → 🔑 Pro Tip: Book a private driver like Arturo at Ensenada Excursions & Tours for a smooth trip.

Border & Road Tips

• Border wait times are unpredictable. Without a SENTRI or Medical Pass, the wait back into the U.S. might be the worst part of your weekend.

• Entering Mexico on a Friday afternoon? Expect delays.

• Random checkpoints happen on the toll roads. Here’s what to know:

  • 👮‍♂️ Military (green uniforms): Looking for drugs and weapons. Be respectful. (I once had a yerba maté spoon confiscated because they didn’t know what it was for!)

  • 🚓 Federal police (black/dark blue): Focused on drunk driving.

  • 🚔 Local Ensenada patrols: Generally relaxed. Most tourist complaints happen in Tijuana or Rosarito, where the party vibe is stronger.

Toll Road Tips

• Keep your toll receipt! It comes with free roadside towing and basic insurance.

• If you need help, look for the Green Angels in white and green trucks. Their phone number is on the back of your toll ticket.

Jesse In ensenada

I’ve been a full-time resident of Ensenada since 2011, and in Baja since 2009. Originally from Wisconsin, USA, I now call Playa Hermosa home, where I live with my two dogs, Tina and Lola.

I spend my days road-tripping around Baja, practicing yoga, reading, and working with my amazing teams at Ensenada Massage, Valle Mobile Spa, and Ensenada Excursions and Tours—helping visitors experience the best of this beautiful region.